What is IMPACT2024?

BACKGROUND

The IMPACT Conference is an annual event organised with the aim to strengthen the impact of research on hospitality and tourism on the industry and society at large.

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THEME: TOURISM AND HOSPITALITY IN THE AGE OF TRANSFORMATION

Global pandemics have profoundly reshaped the world, imposing unprecedented challenges on the tourism and hospitality sectors. As we stride toward recovery, it is imperative that we embark on a journey of revitalization, adaptability, and transformation. To foster the industry's sustainable development, stakeholders must remain current, seize emerging business opportunities, and engage in continual innovation to create a new landscape for the future of the industry.

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Organised by the School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) and its Hospitality and Tourism Research Centre together with STR, IMPACT2024 is committed to bridging the gap between academia and industry practice and thereby exerting a positive impact on hospitality and tourism communities. Taking the theme of "Tourism and Hospitality in the Age of Transformation", this year's conference will be held on 11-13 October.

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AIM OF THE CONFERENCE 

IMPACT2024 provides an ideal platform on which industry executives, government officials and academics are brought together to discuss global industry trends, exchange ideas, explore creative pathways and develop strategic frameworks towards sustainable practices and the reactivation of the industry.

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WHO SHOULD ATTEND AND WHY? 

IMPACT2024 offers a unique opportunity for professionals from all sectors, including industry executives, government officials, and academics, to come together and engage in critical discussions on the future of tourism and hospitality in the post-pandemic era. Attendees will share their insights on the latest industry trends and outlook, and suggest directions for innovation and improvement in the travel and hospitality industry in the post-pandemic era to meet the current challenges within the industry.

 

Your vital role in shaping the future of tourism and hospitality post-epidemic. Join us in this transformative journey!​

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This conference will be relevant to those from the following sectors:

• Retail

• Travel

• Hotels

• Restaurants

• Attractions

• Airlines

• Government

• Education

• Journalism

• Key Industry Opinion Leadership